Katy Lassen was our seventh Guest lecturer of this semester and is a Fashion stylist that didn't actually study anything to do with photography at uni, instead she studied Media Studies and French.
The first thing Lassen told us in her lecture was that any fashion story is basically advertising and that stylists work as fashion editors on magazines and commissioning stories by other stylists. All clothing companies need fashion stylist, even ones with an online presence such as ASOS and COS.
Lassen informed us that fashion editorials for magazines are often unpaid and sometime you even have to spend your own money.
Big Agencies include:
- CLM
- Streeters
- Art and Commerce
- MAP
- D&V
- Art Partner
- Intrepid
- Smile Too
- Joe Roots
- Visual Art
Lassen told us that work experience is key, and that we should work with a variety of photographers, models, hair and makeup if we wanted to become fashion stylists and this also means you can build a team creatives that you work well with. We should do as much work experience, assisting and interning as possible so that we get to know what we are doing.
Katy Lassens key pieces of advice were:
- To network
- Be nice and Determined
- Enjoy it
Thank You for Reading,
Becca
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